There’s more money than ever flowing into this year’s presidential election – a projected $5 billion by November, according to some estimates. That’s about twice what was spent in 2012.
As our new radio episode explains, a lot of that cash is reaching candidates by way of super political action committees, organizations that can raise and spend unlimited funds, thanks to the Supreme Court’s 2010 decision in Citizens United v. Federal Election Commission.
Yet determining a super PAC’s affiliation can be difficult because many have vague names. That’s intentional: Research has shown that people are more likely to trust an ad if it’s not clearly tied to a party or candidate.
That got us thinking: Could people in our own newsroom identify super PACs’ political leanings based solely on their names? We picked a handful of prominent super PACs from the Center for Responsive Politics’ database, then put members of our staff in the hot seat.
Watch what happened:
Want to play the Super PAC Name Game yourself? Test your election savvy here.